Company's target customers for housing loans are salaried customers, whose main source of income is salary from their employment, and self-employed customers, whose main source of income is their profession or their business. They also offer housing loans in the form of construction finance loans to real estate developers of residential housing.

The company has Pan India presence in more than 40 locations through a network of 48 branches. Company’s 16 hubs are located at New Delhi, Bengaluru, Chandigarh, Chennai, Noida, Jaipur, Dehradun, Lucknow, Kolkata, Cochin, Coimbatore, Mumbai, Pune, Ahmedabad, Indore and Hyderabad which support branch operations. The company provides doorstep service for its products via Direct Sales Team (DST) channel. Other than the DST channel, company’s Home Loan and Loan against Property business is also sourced via Direct Marketing Associates (DMA) and Digital Medium.

 Competetive Strengths:

1. Fifth largest HFC in India and the fastest growing HFC among the leading HFCs in India
2. Strong distribution network with deep penetration of key Indian urban centres
3. Scalable operating model and centralised and streamlined operational structure
4. Access to diversified and cost-effective funding sources
5. Diversified product offering with specific focus on self-employed customers
6. Customer-centric approach resulting in strong brand recognition
7. Prudent credit underwriting, monitoring and collection processes
8. Managed by experienced and qualified professionals with strong industry expertise
9. Support from their parent and promoter PNB

 Object of the Issue

 Company intends to utilize the Net Proceeds towards the following:

1. Augment the capital base to meet their future capital requirements;
2. General corporate purpose; and
3. Enhance visibility and brand name among existing and potential customers.

 Promoters of the Company

The Promoter of the Company is Punjab National Bank (“PNB”)

Offer Period

Tuesday, 25 Oct 2016 - Thursday, 27 Oct 2016

Price Band

Rs. 750 - Rs. 775 Per Equity Share

Discount

Rs 75/- for PNB HFC Employees

Face Value

Rs 10/-

Bid Lot

19 Equity Shares and multiple thereof

Issue Size

Equity Shares of Rs 10 aggregating up to Rs 3,000.00 Cr

Listing

National Stock Exchange (NSE) and Bombay Stock Exchange (BSE)